A scotch whisky distiller, when asked recently if he made any blends, was gloriously sniffy and dismissive of blended whisky. It would have been interesting to see and hear what he would have made of the Johnnie Walker Directors Blends, which I got to taste last Thursday (November 28) in London.
In the US, sales increased by more than 20% compared with 2010, said the company, helping to build its share in the market to a near 40%.
The company claims to have achieved double-digit growth in ten of the last 11 years.
Lars von Kantzow, CEO of Nomacorc, said: “A number of factors are supporting our business growth in 2011: the strength and growth of brands using Nomacorc, geographic expansion of our product offerings, and industry consolidation.
“Also, organic growth – fuelled by the introduction of our new high-performance Select Series corks, which provide the most sophisticated level of oxygen management to date – has contributed to our continued steady growth.”