Last night (Tuesday December 3), I attended a tasting of Balblair vintages. We tasted five whiskies, 2003, 1997, 1990, 1983 and 1969, prefaced by a glass of Balblair’s base spirit.
Caribbean Cosmo and Island Punch come in one litre pouches and they are 12.5%abv. The packs include an in-built tap and carry-handle and retail at £12.99. They are also available in the US.
Pernod has also launched two pre-mixed serves in 250ml can format – Malibu & Cola and Malibu & Cranberry. The 5%abv drinks will retail for £1.99. The cans are only available in the UK.
Patrick Venning, head of marketing at Pernod Ricard UK said: “These two new pack innovations from Malibu provide an exciting proposition for consumers looking to try new serve suggestions in a convenient and portable format.”