Zamora Company sees record turnover in 2017

05 July, 2018

The Zamora Company has recorded a €169m turnover for 2017, the highest in the company’s history.

The Cartagenan family-run business has a portfolio of spirit and wine brands including Licor 43 and Ramón Bilbao and forecasts further revenue increases to €256m by 2020, 52% higher than 2017.

The company says its commercial strategy will continue to base itself on the distribution of premium wines and spirits, focusing on the international market.

It also says its expansion plan has been fulfilled following a year of acquisitions, including the premium wine and sangria brand Lolea, Martin Miller’s gin and American whisky Yellow Rose. 

“Zamora Company’s innate international calling has turned into an objective, since we predict that in 2020, 55% of our business will result from sales on international markets.” said Emilio Restoy, managing director of Zamora Company.

“The acquisitions and strategic partnerships that we have recently set up are the starting point from which Zamora Company is to see a healthy and sustained growth in the short term, both nationally and internationally.

“At the same time, Zamora Company will uphold its solid and fruitful commercial strategy based on the capillary distribution of its premium brands across all its markets, along with an efficient and innovative marketing plan.”

Zamora Company, which finished 2017 with a team of 372 employees—an increase of 38% since 2012—expects to have 425 employees in 2019.

Keywords: Zamora Company




Digital Edition

Drinks International digital edition is available ahead of the printed magazine. Don’t miss out, make sure you subscribe today to access the digital edition and all archived editions of Drinks International as part of your subscription.

Comment

La'Mel Clarke

Service isn’t servitude: the skill of hosting

La’Mel Clarke, front of house at London’s Seed Library, looks at the forgotten art of hosting and why it deserves the same respect as bartending.

Instagram

Facebook