Rioja to spend eight million Euros on promotion

12 April, 2013

The generic body representing the famous Rioja win-producing region in north west Spain has announced that it is to spend  8 million Euros on promoting its wines this year.


Comment

David Williams

None of the fun of the fair

What is the point of a wine trade fair? it’s a question that can take on an almost existential quality when, let’s say, you’re wrestling with the 3am demons in a hotel room with wafer-thin windows overlooking a roaring périphérique in the light-industrial banlieues of a Fench city.

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