US: Pernod rolls out Aberlour non-chill filtered whisky

27 January, 2012

Pernod Ricard USA is set to launch Aberlour 12 year old non-chill filtered in the US, following its introduction in France earlier this year.

The whisky is 48% abv with a suggested retail price of $59.99 for 75cl.

Michael McLaren, associate brand manager scotch at Pernod Ricard USA, said: “Aberlour is a Speyside whisky with a growing word-of-mouth following here in the US. The whisky’s double cask matured style reveals the depth and complexity of the whisky. Previous expressions and in particular, A’bunadh have been extremely well-received by whisky aficionados and enthusiasts alike.”

Aberlour’s key markets are France, the UK, the US and travel retail, and is now the seventh most popular malt whisky in the world.




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