It is not every day you get to try a whisky that is going to cost a punter Ł100,000, plus VAT. Today I got to try the Diamond Jubliee by John Walker & So...
Previously, Ferrari was director of marketing & strategic development at Fratelli Branca Distillerie, Italy, where he was responsible for brands such as Fernet-Branca, Brancamenta, Sambuca Oro Borghetti and Carpano vermouth range. Prior to this, Ferrari spent 12 years with Bacardi, where he worked in domestic and global marketing roles based in Italy and the UK including the responsibility of the Bacardi brand in Europe.
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